Our Story - Swedish Secret in a Bottle

Björk & Berries began as a small project in northern Sweden with the desire to bottle the experience of our nature – its beauty, scents and healing properties. We took to the woods to handpick leaves and berries to capture the essence of Swedish flora in our first natural perfume and with that, set the foundation for what Björk & Berries is today.

Björk, the Swedish word for Birch, also known as the life giving tree, soon became one of our signature ingredients. The tree symbolises our mission to create clean, natural and organic skin care and fragrances, inspired by the volatile seasons and uniqueness of the Swedish nature.

In developing our products, we use the best that nature has to offer: forgotten wisdom, natural remedies and rituals from the deepest forest of Sweden. Through the latest technology we transform natural ingredients into luxurious formulas where texture, scent and performance are of equal importance. In a blend - We call it the Swedish Secret.

We believe in slow beauty. Our formulas are never rushed through production - we give ourselves time to get it right. Texture, scent and performance are of equal importance and we never compromise on quality and real results.

Our Beliefs: For The Love of Nature

As Björk & Berries has evolved from a small project in the Swedish forests to a well-renowned skincare and fragrance brand, we remain true to our core beliefs:

We believe in “the Swedish Secret”. Our unique nature, lifestyle, mysticism and egalitarian values are at the core of our brand and our products. We have a desire to share this, what we call the “Swedish Secret” with the world.
We believe that natural and organic skincare and fragrance is the future. We create clean non-toxic formulas that are kind to our skin and the environment. All our products are created and produced locally in Sweden.

We believe in the power of nature. In Sweden, dense forests, and rugged wilderness cover a full 97% of our country. Throughout the year we are exposed to volatile weather changes and we take pride in living with the shifting seasons, adapting our lives and routines. Our formulas are designed to work in these harsh conditions, and can accommodate all skin types in any season.

We believe in minimalism as a luxury and a way of life. We use a minimal amount of ingredients in our formulas to deliver maximum benefits, and minimum impact on the environment. Our products are all designed with a minimalistic Scandinavian aesthetic

We believe in slow beauty. Our formulas are never rushed through production - we give ourselves time to get it right. Texture, scent and performance are of equal importance and we never compromise on quality and real results. We want to move away from the “wear and tear” culture, and not produce more than we need. If a product is sold out, its often because we are harvesting the ingredients for the next batch

We believe in balance and living your life on your own terms. Our range of skincare products contain balancing formulas for your skin and are designed to simplify your beauty routine. There are no musts in our routines: they can be tailored your personal wants and needs. We offer a pick and mix range that allows you to keep it super simple or pamper your skin with extras.

We always stay true to our mission to create clean, natural and organic skin care inspired by the uniqueness of the Swedish nature. We are proud to share the Swedish Secret our products are now sold and loved all over the world (link to our stores)

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